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Showing posts from June, 2018

Planning to consult for an SME or looking for a Consultant for your SME - Expect these

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Are you in the business of Consulting? Are you looking for a Business Consultant to scale your SME business? If you are an SME, the framework below gives you an insight into what are the non-business challenge that a consulting company would face when they come on board. Be aware and don't let these affect your consultant. Your results will come faster. If you are a consulting firm, expect these challenges depending upon what kind of SME is your client. SME in India contribute to 45% of Industrial output and 40% of India's exports. As India marches to the $5 trillion economy by 2025, major impetus is given to SME sector in India. So SME are likely to create more employment opportunities and business opportunities.                   Enterprise Evolution / Management / Proof of Concept (P0C) Promoter’s problem in scaling up Promoter’s mindset in engaging a Management Consult...

What's the role of your Website?

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What's the role of your Website? Designing a great website – A primer. A great design starts with a great purpose. Let’s first answer the question “What’s the role of your Website”? Digital is an important element of any business growth story. Entrepreneurs form their company and immediately want their Digital platforms like Website / LinkedIn / FB / Twitter account to be in place. Among various Digital elements, this blog will focus on the Website, its role and what constitutes a successful one? Let’s answer the two questions. What’s the role of a website? Is it to have a digital identity, provide information to seekers (your Customers / Employees / Potential hire / Vendors), or is it to grow the business by generating leads, transact business? As you notice, it can be (m)any or all and more. Having this clarity is important as the user can be different. What a customer may look for in a Website is different for what a potential hire is looking for.   A custom...